Casa Carrillo Unveils Exclusive Three-Blend Collector’s Box, Marking a New Era of Digital Connection, Craftsmanship, and Community Engagement
Miami, FL — Casa Carrillo is proud to unveil a new collector’s box featuring three rare blends crafted from the highest-quality tobaccos sourced from trusted growers across multiple regions. Produced in extremely limited quantities, these 6x52 toro cigars represent the most exclusive expressions within the Casa Carrillo portfolio—available only to those who earn access through the brand’s digital ecosystem.
Throughout the year, Casa Carrillo will award collector’s box prizes through a series of social media contests and sweepstakes, with winners selected at random from eligible participants.
THE THREE BLENDS
Blend 1
Wrapper: Ecuador Connecticut
Binder: Broadleaf Connecticut
Fillers: Nicaraguan & Dominican
Blend 2 (Piramides)
Wrapper: Mexico
Binder: Ecuador Habano
Fillers: Nicaraguan & Dominican
Blend 3
Wrapper: Ecuador Habano
Binder: Mexico
Fillers: Nicaraguan & Dominican
Each blend reflects a distinct dimension of Casa Carrillo’s blending philosophy—from bold and structured to refined and layered. Crafted from hand-selected, top-tier tobaccos and rolled in true small-batch form, these cigars are not part of the regular portfolio and will never enter standard production. They exist solely for this collector’s release.
A LEGACY OF CONSUMER PARTICIPATION
Long before “interactive releases” became a trend, Casa Carrillo was actively involving its community in meaningful ways—inviting enthusiasts to help shape the brand’s future.
This approach includes landmark moments such as:
Pledge, a #1 Cigar of the Year, whose name was selected directly through consumer voting and has since become one of the most recognized releases in the modern Casa Carrillo era.
Platinum Bash, where the community participated in helping determine the final blend—creating a rare sense of ownership among those involved and reinforcing Casa Carrillo’s belief that great cigars can be elevated through authentic collaboration.
These initiatives established a foundation of trust and engagement that continues to define the brand today. The new three-blend collector’s box is a natural evolution of that philosophy—deepening participation while raising the bar for exclusivity.
DIGITAL ENGAGEMENT, DONE DIFFERENTLY
Casa Carrillo has consistently leveraged digital platforms not as promotional tools, but as extensions of its culture. Over the years, the brand has cultivated a loyal following through:
Live broadcasts featuring factory tours, blend discussions, and direct conversations with the Pérez-Carrillo family
Community-driven campaigns influencing packaging, messaging, and product direction
Sweepstakes and digital activations designed to reward and engage Casa Carrillo’s online community
This new release builds on that legacy, positioning Casa Carrillo as a leader in digitally driven, consumer-connected premium cigar launches.
OWNERSHIP-LEVEL ENGAGEMENT: A CASA CARRILLO HALLMARK
Casa Carrillo remains one of the few premium cigar companies whose ownership is consistently visible and actively engaged across digital platforms. Members of the Pérez-Carrillo family—from U.S. operations to the Dominican Republic factory—regularly participate in live events, blend discussions, and direct consumer conversations.
This level of accessibility reinforces the brand’s core values of transparency, authenticity, and family stewardship. The collector’s box serves as a tangible representation of that connection between creators and community.
A YEAR OF DIGITAL ACTIVATIONS — KICKING OFF LIVE JANUARY 26
The collector’s box will officially launch during a live digital event on January 26 at 5:30 PM EST on the Casa Carrillo YouTube channel. The event will unveil the project, share the stories behind each blend, and mark the next chapter in Casa Carrillo’s digital evolution.
Throughout the year, the collector’s box will anchor a series of engagement-driven digital activations across Instagram, Facebook, and YouTube—each designed to spotlight Casa Carrillo’s craftsmanship and storytelling while offering participants opportunities to secure this exclusive release.
The first set of winners will be drawn on January 26 through Gleam-powered digital campaigns. One grand prize winner will receive five (5) collector’s boxes, while nine (9) additional winners will each receive two (2) collector’s boxes. Participants may enter by completing social media–based engagement actions across Casa Carrillo’s digital channels.
As the campaign progresses, additional insights into each blend will be revealed—enhancing both the narrative and the overall collector experience.
HERITAGE MEETS INNOVATION
This limited-edition project underscores a core Casa Carrillo belief: heritage and innovation are strongest when they move forward together.
With only a small number of boxes available—each containing three exceptionally rare, masterfully crafted blends—The Blends stands as one of the most exclusive and meaningful offerings in Casa Carrillo history.
